Interactive Campaign Experiences for the Music Industry
We design interactive digital campaigns built specifically for how music is released, discovered, and streamed, connecting artists and fans through platform-native integrations.
Designed for How Music Lives Online
Music campaigns operate differently than traditional brand or product launches. Fans don’t just consume content, they follow artists, save releases, stream tracks, and return repeatedly over time. We design interactive experiences that reflect this behavior, treating streaming platforms not as external links, but as integral parts of the campaign itself.
Streaming Is Built Into the Experience
One of our core areas of specialization is building custom music streaming integrations that go far beyond basic sign-in or embedded players. We treat streaming platforms as interactive surfaces, capable of powering participation, personalization, and discovery inside a campaign. This approach allows experiences to feel native to how fans already listen, while still offering something new and immersive.
From Passive Listening to Active Participation
When streaming is deeply integrated into an interactive experience, fans move from passive listeners to active participants. Campaigns become environments where discovery, listening, and engagement happen together, rather than across disconnected platforms. This results in experiences that feel cohesive, intentional, and aligned with how modern music audiences actually behave.
Multi-Platform by Design
Our integrations are designed to work across a broad range of streaming services, allowing campaigns to reach fans wherever they already listen. This flexibility is essential for artists and teams who want inclusive, platform-agnostic experiences without fragmenting their audience.
Streaming-Powered Interactions
Our streaming integrations can be customized to support a wide range of campaign interactions.
- Custom pre-save and release workflows
- Audio playback integrated directly into the experience
- Artist follow and album or playlist saving
- Dynamic playlist generation tied to user behavior
- Fan sign-in through music streaming platforms
- Streaming-aware personalization and progression
Built for Artists, Labels, and Teams
We partner with artists, labels, and management teams who want digital campaigns that invite fans to engage, return, and connect more deeply with the music. Our role is to design the interactive layer that sits between the release and the audience.
Part of a Larger Campaign System
Streaming integrations are rarely used in isolation. They are most effective when combined with fan-driven experiences, immersive environments, interactive commerce, and geo-based participation—designed together as a unified campaign system. That holistic approach is what defines our work.