Geo-Based Experiences
Geo-based experiences use location, maps, and spatial interaction to connect fans with real-world moments tied to music campaigns. These projects are often designed around tours, cities, or global participation—allowing fans to explore locations, unlock content, and engage with campaigns in a geographically meaningful way. Geo-based interaction is especially effective for live events and worldwide fan communities.
MUSE
Sky Scanner Experience
BLACKPINK
BLACKPINK PLANET
RED HOT CHILI PEPPERS
Record Store Locator
SHALLOU
Seasons Map
SABATON
Legends World Map
BILLY STRINGS
Highway Prayers Roadmap
PUP
Mega City Madness Map
SKEPTA
Streaming Thermoglobe
PESO PLUMA
El Mundo De La Doble P
DONOVAN WOODS
With People Project
LINKIN PARK
From Zero Event Map
AVENGED SEVENFOLD
A7X Record Store Locator
Related guides
- Tour maps and record store locators for music campaignsAn interactive tour map or record store locator turns tour dates, events or vinyl stock into an explorable map in the artist's visual world. Fans find the nearest show, listening party or shop carrying a specific edition, and the record streams while they browse.
- How streaming and pre-saves work inside a campaign experienceWith a direct Spotify and Apple Music integration, fans listen, pre-save, follow and save music with their own account without leaving the experience. Because each action happens on the fan's account, the experience knows it happened and can respond by confirming it, unlocking content or opening the next stage.
- How to plan an interactive release campaignStart from the release plan and the one outcome that matters most, whether that's pre-saves, streams, vinyl sales, tour tickets or catalog discovery. Then pick the format that serves it, share the assets and calendar early, and plan the experience to change over the campaign rather than launch once.